Doctor marketing blog for post-Obamacare era

Doctors have taken a big hit financially since the implementation of Obama's healthcare reform program. I've seen our smaller practices that we work with hit especially hard. These practices are generally also the most challenged when it comes to marketing, as they have little financial and staff resources to implement an effective marketing plan. This combination of slipping revenue and inability to stop the trend has serious consequences on patient care. Physician practices at the end of the day are businesses and therefore need to earn a profit in order for them to maintain and high level of service.

The blog we created gives physicians easy tips to help them market their practices better. You can read the Medical Marketing Blog here.

Website hacking is on the rise and what it means for your medical practice

Its a fact and its something that medical practices need to start paying closer attention to. Since the creation of HIPAA, there's been a lot of bark and no bite, and while the principles of HIPAA are good, its an extremely complicated law and is difficult to effectively implement in a medical practice. However, outside of HIPAA there are some serious threats that medical practices are exposed to when they engage in online activity.

I recently wrote an article on this subject which can be read here: Website Security for Medical Practices